Pop-Tarts is a brand of rectangular, pre-baked, convenience food toaster pastries that the Kellogg Company introduced in 1964. Pop-Tarts have a sugary filling sealed inside two layers of rectangular, thin pastry crust. Most varieties are also frosted. Although sold pre-cooked, they are designed to be warmed inside a toaster or microwave oven. They are usually sold in pairs inside Mylar (previously foil) packages and do not require refrigeration. Pop-Tarts is Kellogg's most popular brand to date in the United States, with millions of units sold each year.

Pop-Tarts are produced in dozens of flavors, plus various one-time, seasonal, and "limited edition" flavors that appear for a short time.

Chocolate Chip Pop Tarts 2pc
Chocolate Chip Pop Tarts 2pc

104g x 6

Frosted Cherry Pop Tarts 2pc
Frosted Cherry Pop Tarts 2pc

104g x 6

Frosted S'mores Pop Tarts 2pc
Frosted S'mores Pop Tarts 2pc

104g x 6

Frosted Strawberry Pop Tarts 2pc
Frosted Strawberry Pop Tarts 2pc

104g x 6

Hot Fudge Sundae Pop Tarts 2pc
Hot Fudge Sundae Pop Tarts 2pc

104g x 6

Choc Chip Pop Tarts 8pc
Choc Chip Pop Tarts 8pc

416g x 12

Cookies & Cream Pop Tarts 8pc
Cookies & Cream Pop Tarts 8pc

399g x 12

Cookie Dough Pop Tarts 8pc
Cookie Dough Pop Tarts 8pc

399g x 12

Frosted Cherry Pop Tarts 8pc
Frosted Cherry Pop Tarts 8pc

416g x 12

Frosted Choc Fudge Pop Tarts 8pc
Frosted Choc Fudge Pop Tarts 8pc
Frosted S'mores Pop Tarts 8pc
Frosted S'mores Pop Tarts 8pc

416g x 12

Frosted Strawberry Pop Tarts 8pc
Frosted Strawberry Pop Tarts 8pc

416g x 12

Hot Fudge Sundae Pop Tarts 8pc
Hot Fudge Sundae Pop Tarts 8pc

416g x 12

Splitz Sugar Cookie & Brownie Batter Pop Tarts 8pc
Splitz Sugar Cookie & Brownie Batter Pop Tarts 8pc

400g x 12